NotebookLM · for sales

Practice every
cold call. Before
the real one.

Drop in your CRM. BullpenLM creates an AI version of every prospect — you cold-call them, get graded on filler words and pitch discipline, then level up before you dial the actual person.

See how it works → Enter the Gauntlet

In one sentence

Think NotebookLM, but for sales calls.

NotebookLM turns your documents into a tutor you can talk to.
BullpenLM turns your CRM into AI buyers you can cold-call.

1

Drop in your CRM

CSV, spreadsheet, or any contact list. Works with HubSpot, Salesforce, Pipedrive — or just paste a list of company names.

2

Every prospect becomes an AI

BullpenLM researches each company and creates an AI buyer that answers the phone like the real person would — their role, their tech stack, their objections.

3

Cold-call them. Get graded.

Practice the actual pitch you're about to make. Get scored on filler words, talk ratio, and time discipline. Level up before you dial the real person.

All local · Your CRM never leaves your laptop · Open source

Live · click any character
Q/W/E/R to filter zone
The Gauntlet

7 phases of a sales call.
Survive each one to unlock the next.

Click any phase to preview the drill

What gets measured

Numbers, not vibes.

43%
Talk ratio

Top-rep target.

11-14
Questions / discovery

Qualifying vs pitching.

<2
Fillers / 100 words

"Um," "like," "basically."

<80
Longest monologue

Over 80, you lost them.

What you also get

The whole stack.
Zero SaaS rent.

Auto-debrief

Real calls write your CRM

Hit record on a real call. Whisper transcribes locally, Gemma extracts every new name and commitment, and the CRM updates itself.

Call queue

Top 5 to dial today

Daily-driver list ranked by deal stage, research depth, and industry priority. Skip the "who do I call next" debate.

Local-first

Your CRM never leaves

Runs entirely on your laptop. No cloud calls, no telemetry. Open-source under MIT.

Early access

Open source soon.
Hosted even sooner.

Or email hello@bullpenlm.com · No spam, one email when we ship.